Mainstream social media platforms focus on lifestyle and entertainment content. This poses a challenge for corporates looking into B2B (Business-to-business) marketing.

#LinkedIn provides the perfect solution. The platform has transcended from its original role as an employer-employee matching tool for Job Search websites and headhunters. Currently, LinkedIn offers reliable network expansion opportunities and marketing channels.

The latest seminar, the New Age of Professional Marketing on Social Media, hosted collaboratively by #MadcradleOnline and LinkedIn Marketing Solutions has been a blast. During the seminar, Chapman Ho, the Senior Client Solution Manager of LinkedIn shed light on the latest LinkedIn data and marketing solutions. Success stories were shared to inspire our audience. Madcradle, as a close partner with LinkedIn, explained the top 5 key elements of digital marketing that will aid corporates in gaining maximum yield.